Since 2005, Voodoo Brewing has been focused on crafting the best damn beers you have ever tasted! They pride themselves on shattering industry standards and innovating the craft brewing segment. Not only are their beers unique, but they serve them all along with eclectic pub food in an unconventional atmosphere that respects those in flip-flops over suits.

When it comes to their franchise model, they couldn’t have made it more simple if they tried. They know that not all Franchise Owners are going to have experience in brewing beer, and to be honest, no one can brew like them. That’s why their Brew Master and “mad scientist”, Curt, is behind the scenes crafting all of the beer for their owners. Also, their locations mimic a European beer hall meaning customers order and pick up at a counter, therefore eliminating the need for traditional servers and minimizing employee requirements.

Business Features:

1. A Brewery Without Brewing: Let’s face it, no one can brew beer like them… but that’s okay! They don’t ask their Franchise Owners to brew anything at their locations. All beers are crafted by the Voodoo Brew Master at their central production facility and shipped directly to the doorstep of the initial investment and overhead. You don’t even want to know how much brewing equipment costs!
2. Fewer Headaches: Just like a European beer hall, at Voodoo customers order and pick up food and drinks at a counter. This model allows owners to run a brewery with a lean staff of around six employees. As we all know, the fewer employees, the fewer headaches – and the increased ability for their owners to maximize their ROI.
3. Lots of Ways to Make $$: While 60-70% of their sales come from alcohol (including well-curated, barrel-aged mixed drinks) Voodoo Brewery owners sell much more than that! 25-35% of their sales are food and 3-5% are retail merchandise. They also sell non-alcoholic drinks including nitro coffee and nitro teas for guests who don’t wish to indulge. All of their merch is specific to each location and they love the free marketing that comes from loyal customers wearing their gear.
4. Global Props: Voodoo Brewing Co. boasts a cult-like following around the world. While they do not have any international locations, they are present at top tier international beer festivals and are often asked to partake in collaborations with European companies. This recognition has led them to be considered a Top 50 Brewery which gives their franchise owners not only bragging rights but also credibility in the industry.
5. Different is cool: At Voodoo, they strive to break the mold and embrace the non-traditional. So, while there are guidelines Franchise Owners must follow, they do encourage individuality. They encourage owners to be creative in the decor of their space and their menu and incorporate local products whenever possible.