NOTE: This is an “Emerging/Developing Brand”. It may be a great fit for your candidate but it is a higher risk with limited franchisees and validation. Talk directly with the Development Representative to understand their brand and presenting it effectively.

Superior Fence & Rail is the first and only fence installation franchise in the United States. With over 30 physical locations, hundreds of employees and millions of feet of fence installed each year, Superior Fence & Rail is already one of the most recognizable fence brands in the industry. With proprietary technology that tracks potential clients from their initial contact with Superior, to estimates and installations, the Superior Fence & Rail opportunity can get franchisees off the ground running quickly.

Superior Fence & Rail offers clients the professionalism and comfort of dealing with a national branded entity while still enjoying a locally owned and operated experience.

The Superior Fence & Rail business model includes:

• Proven client acquisition and retention systems;
• Relationship with Home Depot developed by the franchisor where fence leads are referred to franchisees for installations
• Group buying power that provides a lower cost of goods on high-quality materials
• Increased margins through the ability to fabricate vinyl fencing in-house
• Very high AUV with the ability to expand from residential installation to multiple lines of service including commercial installation, product sales, access control, and fence staining.

Having started franchising in July 2017, Superior Fence & Rail is now servicing close to 50 markets in over 15 states. Superior’s system sales continued to grow rapidly throughout 2021 despite the COVID-19 pandemic. As Americans hunkered down at home, they increased investments in home improvement and Superior is well-positioned to take advantage of increased demand.

Superior Fence & Rail is backed by the resources and management depth of Outdoor Living Brands™, a successful exterior home services, multibranded franchisor that has successfully scaled several home services franchise brands, including Mosquito Squad®, Outdoor Lighting Perspectives®, Archadeck® Outdoor Living, and Conserva Irrigation® to over 500 franchisees that have produced over $1 billion in retail sales.

Top 5 Selling Points

• First mover advantage, the only fence franchise concept in the US competition is mom & pop
• Strong AUVs Franchisees averaging over $2.9M in gross revenue
• Strongest purchasing power in the industry through national franchise system and OLB
• First class franchisee support – team of 25+ employees. Marketing team returns on the leads for Franchisees.
• Innovative technology with proprietary software light years ahead of other home services contractors

Ideal Franchise Candidate

• Highly client service-oriented Sales and marketing backgrounds
• Outgoing individuals who enjoy building relationships and networking in their local communities
• Self-starters, motivated, ambitious individuals, wanting to build a scalable business
• Ability to recruit, train, lead and retain a team of dedicated employees
• Business management experience that includes P&L responsibility
• Willing and comfortable following a proven franchise model and operating systems
• Competitive & results-driven